Tact Named on the Constellation ShortList™ for Sales Productivity

Recognized as a Leading Offering for Early Adopters Pursuing Digital Transformation

‍

Tact, the sales experience platform, today announced it was named to the Constellation ShortList™ for Sales Productivity for Q1 2017. With 52 percent of the Fortune 500 turning over since 2000, success requires a rethink around the core mission and business model of an organization. The companies included on the Constellation ShortList provide the key functionality and requirements for early adopters pursuing digital transformation initiatives.

$5 B Dollar amount invested in sales tech startups in 2016
Source: CB Insights

425 Number of deals in the sales tech startup space in 2016
Source: CB Insights

40 Percentage of sales leaders that ranked increasing sales effectiveness as a top objective for the year
Source: CSO Insights

5 Total amount of companies selected to the Sales Productivity ShortList™
Source: Constellation Research

For sales organizations, transformational efforts require the adoption of new processes for tighter alignment as well as more value and productivity from existing resources to maximize revenue growth. In fact, CSO Insights and Accenture -- who partnered to conduct their annual 2016 sales performance optimization study -- found that 40 percent of sales leaders ranked increasing sales effectiveness as a top objective for the year. For organizations like GE, Kelly Services and The AES Corporation, this required better predictability so their decision makers could allocate the necessary time and resources to their pipeline.

In search of solution that could make their sales professionals more productive while their teams scaled revenue, these Fortune 500 companies looked to Tact. The seller experience platform turns their connected devices into virtual smart assistants that handles each individual rep’s administrative tasks so they could spend more time on opportunities and less time in front of computers updating and searching through multiple databases. Serving as the main interface for their most critical tools – email, LinkedIn, phone, calendar, maps and CRM – field sales teams gain the necessary insights they need about their prospects without wasting time shuffling between various apps. Tact also captures their activity logging and notes from meetings so their company’s CRM gets updated automatically with the most recent data, assuring their leaders they’re receiving the updated information and data quality they need for more accurate forecasts.

“Traditionally there exists a wealth of useful information about your customer trapped in different departments, business units, systems and across the Web. The challenge for salespeople is accessing all this critical information in a contextualized and useful way the moment they need it most,” said Chuck Ganapathi, founder and CEO of Tact. “Conversational platforms like Tact transform the user experience for a wide range of tools (including legacy systems), making them more intuitive and easier to use. We mirror for salespeople what great admins do for executives; get them the necessary information they need to be successful in context when it’s most valuable to them.”

“Form must follow function in digital transformation. Once you craft the right digital business models, you’ll need the right digital technologies for success,” said R “Ray” Wang, chairman and founder at Constellation Research. “As organizations implement digital programs to disrupt an industry, employment of the right tools will determine whether or not the program is successful; each Constellation ShortList guides companies to the right technologies for their transformation initiatives.”

Constellation advises early adopters using disruptive technologies to achieve business model transformation. Products and services named to the Constellation ShortList meet the threshold criteria for this category as determined by Constellation Research through client inquiries, partner conversations, customer references, vendor selection projects, market share and internal research.

‍